Gries, Rainer - “Die Geburt des Werbeexperten aus dem Geist der Psychologie: Der ‘Motivforscher’ Ernest W. Dichter als Experte der Moderne”Project reference.
Institute for Advanced Studies, ViennaThis institute was established to help Austria overcome the intellectual depletion caused by authoritarian regimes in the 1930s and 1940s.
Isaacs, Reginald - “Gropius. An illustrated biography of the creator of the Bauhaus”Project reference.
Kipping, Matthias, and Ove Bjarnar - “The Americanisation of European Business The Marshall Plan and the Transfer of US Management Models”Project reference.
Krauss, Marita - Exilerfahrung und Wissenstransfer. Transatlantische Gastprofessoren nach 1945Project reference.
Kroen, Sheryl - Negotiations with the American Way: The Consumer and the Social Contract in Post-war EuropeProject reference.
Lazarsfeld, Paul - The Art of Asking WHY in Marketing Research: Three principles Underlying the Formulation of QuestionnairesProject reference.
