The New York Times, August 4, 1957
The New York Times, May 27, 1962
Transatlantic institutions organizing German-American elite networking since the early 1950s
Founder and creative director of advertising agency Doyle Dane Bernbach
Draft of an article by Dichter on American export prospects in Europe
Advertising agency that developed the “Think Small” campaign for the Volkswagen Beetle
President of Volkswagen of America
Carl H. Hahn
American public relations specialist
Julius Klein (at center) giving an interview, 1966.
Transatlantic Perspectives is a four year research project that explores the role of European migrants in transatlantic exchange processes during the mid-twentieth century.
The project is funded largely through a grant from the German Federal Ministry of Education and Research (Bundesministerium für Bildung und Forschung).
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