Getting Motivated by Ernest Dichter: The Secret Behind Individual Motivations by the Man Who Was Not Afraid to Ask “Why?”

Reference Information

  • Reference Creator Ernest Dichter
  • Citation Creators Dichter, Ernest
  • Citation Title Getting Motivated by Ernest Dichter: The Secret Behind Individual Motivations by the Man Who Was Not Afraid to Ask “Why?”
  • Citation Publisher New York: Pergamon Press, 1979
  • eCMS ID 51
  • Website Name Transatlantic Perspectives
  • URL
  • Access Date December 10, 2023
  • Publisher German Historical Institute
  • Original Published Date
  • Date of Last Update July 26, 2018